CASE STUDY DIGITAL
Whisky Fair Belgrade Digital Campaign 2018
The third Whisky Fair was held from the 24th to the 25th of November, right in the city center of Belgrade, in popular „Subbeerni Centre“. For our in-house project we have designed and implemented whole digital campaign, from website creation and SEO optimization up to community management and paid digital advertising.
Digital campaign was implemented on four channels - Facebook, Instagram, new redesigned website and Youtube. On social media over 100 creative solutions were implemented, with three events, 4 types of paid campaigns consisting of over 30 sets of paid ads with 3 different campaign objectives. Our Facebook page has increased its fan base for over 15% more followers, Instagram page exactly 50% more followers, while web site increased its number of visits for more than 15 times, making this campaign very successful.